How to join Xiancao Yiren? Analysis of hot topics across the Internet and guide to joining
In recent years, the new tea drink industry has continued to boom. As a brand focusing on health-preserving desserts and creative drinks, Xiancao Yiren has become a new favorite in the franchise market with its high-looking products and health concepts. The following is a detailed analysis of the franchise process and industry trends based on hot topics and structured data across the Internet in the past 10 days.
1. Recent hot topics in the tea beverage industry (2023 data)
| Ranking | Hot search topics | Search volume (10,000 times) | Associated brands |
|---|---|---|---|
| 1 | Low sugar drink recipes | 328 | Hi Tea, Fairy Grass Yiren |
| 2 | Projects with franchise fee within 100,000 | 415 | Mixue Bingcheng, Shu Yishuo Xiancao |
| 3 | Tea market in third and fourth tier cities | 187 | Ancient tea, tea ceremony |
| 4 | Healthy drink innovation | 156 | Shanghai Auntie, Xiancao Yiren |
2. Core advantages of joining Xiancao Yiren
According to the data disclosed by the brand and consumer research, the market competitiveness of Xiancao Yiren is mainly reflected in:
| Dimensions | Industry average | Performance of Xiancao Yiren |
|---|---|---|
| Product gross profit margin | 65%-70% | 72%-75% |
| Single store daily sales | 150-200 cups | 230+ cups (popular business district) |
| New product update cycle | quarterly update | monthly updates |
| Franchisee survival rate | 1-year term 85% | 1 year 92% |
3. Detailed description of joining process
1.Qualification review stage: It is necessary to prepare the ID card, health certificate, and business license pre-verification notice. The brand usually completes the review within 3 working days.
2.Cost details:
| Project | Amount (yuan) | Description |
|---|---|---|
| Brand franchise fee | 38,000 | Three-year contract period |
| margin | 20,000 | Refundable upon expiration of contract |
| Equipment procurement | 65,000-80,000 | Including ice machine and other core equipment |
| first batch of raw materials | 15,000 | Unified distribution from headquarters |
3.Store operation support: Including 15-day store guidance, Douyin local life account operation services, quarterly marketing plan push and other special services.
4. Big data reference for site selection in 2023
| Site selection type | Average monthly turnover (yuan) | Payback cycle |
|---|---|---|
| University Town Business District | 85,000-120,000 | 8-10 months |
| Community commercial street | 65,000-90,000 | 12-15 months |
| Metro hub store | 110,000+ | 6-8 months |
5. Sharing experiences of successful franchisees
Case study of Ms. Wang, a franchisee in Hangzhou: The location is located in an office building area. Through the "afternoon tea set + corporate group purchase" model, the peak sales in a single month exceeded 150,000 yuan. The following operational skills are recommended:
• Set up "Member's Day" specials every Wednesday
• Launching a limited series of hot drinks in winter
• Cooperate with neighboring gyms and other industries
Conclusion:The Xiancao Yiren franchise project has demonstrated strong competitiveness in the current tea market by virtue of its differentiated product positioning and mature operating system. It is recommended that interested parties submit a "Letter of Intent to Franchise" through the official website to obtain the latest regional protection policies and subsidy plans. According to industry data, high-quality spots are usually booked within 2 weeks after submitting an application, so funds and site selection preparations need to be made in advance.
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