How much does a pack of Tengwang Pavilion cost: Analysis of hot topics and hot content on the Internet in the past 10 days
Recently, "How much does a package of Tengwang Pavilion cost?" has become a hot topic on the Internet, triggering extensive discussions. This article will conduct a structured analysis of this phenomenon and sort out relevant data based on the hot topics and hot content on the entire network in the past 10 days.
1. The price of Tengwangge cigarettes triggered heated discussions
"How much does a pack of Tengwangge cost" originally originated from a discussion on the price of Tengwangge brand cigarettes. As a well-known brand of Jiangxi China Tobacco, Tengwangge cigarettes have attracted the attention of consumers because of their unique cultural heritage and affordable prices. The following is some price data of styles:
| Product name | Reference price (yuan/package) | Remark |
|---|---|---|
| Tengwang Pavilion (Golden Saint) | 15-18 | Best selling basic model |
| Tengwang Pavilion (Purple Light) | 20-25 | Mid-range products |
| Tengwang Pavilion (Changtian) | 30-35 | High-end series |
2. Inventory of hot topics on the entire network in the past 10 days
In addition to the price of Tengwangge cigarettes, many hot topics have emerged on the Internet in the past 10 days. The following are statistics of the main hot topics:
| Topic Category | heat index | Main discussion platform |
|---|---|---|
| summer hot weather | 9.8 | Weibo, Douyin |
| European Cup | 9.5 | Hupu, the emperor who understands football |
| New breakthroughs in AI technology | 9.2 | Zhihu, Bilibili |
| New energy vehicle policy | 8.7 | WeChat, Toutiao |
| Summer travel guide | 8.5 | Little Red Book, Mafengwo |
3. The diverse value of Tengwang Pavilion’s cultural IP
It is worth noting that the heated discussion of "How much does a package of Tengwang Pavilion cost?" also reflects the diverse value of this cultural IP:
1.tourism value: Tengwang Pavilion is one of the three famous buildings in Jiangnan. The ticket price is about 50 yuan and it receives more than 2 million tourists every year.
2.cultural value: Relying on the cultural influence of "Preface to Prince Teng's Pavilion", the annual sales of related cultural and creative products exceeded 50 million yuan.
3.business value: In addition to tobacco, the Tengwangge brand has been extended to liquor, tea and other fields.
4. Analysis of hotly discussed opinions among netizens
Regarding the topic of "How much does a pack of Tengwang Pavilion cost?", netizens mainly hold the following views:
| opinion type | Proportion | Typical comments |
|---|---|---|
| price discussion | 45% | “It’s cheaper to buy locally in Jiangxi” |
| cultural feelings | 30% | “The packaging design is very classical and beautiful” |
| Health reminder | 15% | "Smoking is harmful to health" |
| other | 10% | "Ask for purchase" etc. |
5. Analysis of hotspot propagation paths
The spread of this topic shows a typical "ripple effect":
1.Origin stage: Consumption discussion at local forum (around July 10)
2.diffusion stage: Price comparison video of short video platform (July 12-14)
3.outbreak stage: Weibo topic #Tengwangge how much does it cost per pack# (July 15)
4.extension stage: In-depth discussion on the value of cultural IP (July 16 to present)
Conclusion
It can be seen from the heated discussion of "How much does a package of Tengwang Pavilion cost" that contemporary Internet hot spots are often both practical and cultural. The outbreak of such topics is not only accidental, but also reflects consumers' pursuit of products with both quality and cultural connotation. In the future, similar cultural IP commercialization cases deserve continued attention.
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